Peugeot has debuted a bulletproof 5008 SUV to carry out Presidential duties in France. The bulletproof Peugeot 5008 SUV features a range of bespoke modifications inside and out, including armour plating, a one-off second-row seating package, an upgraded brake package, emergency lights and sirens and, of course, the Presidential Seal.

Ballistics certification development work was carried out in partnership with Centigon Security Group, a company boasting 60 years’ experience in armoured vehicles.

The very special Peugeot 5008 SUV started life on the company’s Rennes, France, assembly line. Built to exacting standards and subject to Peugeot’s unwavering quality targets, the 5008 range is assembled by Rennes 3800-strong workforce. 

Once completed, the car was delivered to the team in charge of the 5008 Présidential Project, which stripped it of its interior components in preparation for its armour plating and bespoke second-row seating configuration.

Armour plating meeting comprehensive ballistics test criteria was then fitted throughout the vehicle and the interior panels refitted, leaving no indication of the 5008’s bulletproof status. The unique second-row seating package, consisting of two Peugeot-designed captain’s chairs complete with centre armrest and document safe, was then fitted.

While details are obviously classified, the 5008 also gained an upgraded brake package and a range of other inclusions supporting its Presidential - and bulletproof - status. From the outside, the only indication of the vehicle’s one-off nature is the fitment of discreet lights and sirens, along with the Presidential Seal and flag masts.

Commenting on the project, Olivier Desserprit, Chef du Project – 5008 Présidential, said being selected for the job was not just a challenge but also a chance to reclaim French craftsmanship.

“The official State Car project is especially challenging for the simple reason that failure is not an option. This is when we thought: ‘We are actually reclaiming French cultural heritage and French craftsmanship’,” Desserprit said. “Safety is the Presidential car’s first requirement so it goes without saying it’s bulletproof.” he added.

A video of the 5008 Présidential’s development can be viewed at https://www.youtube.com/watch?v=YlSC9XRgqWc

Peugeot has launched its all-new 5008 in Australia and while the name has not changed, everything else has. Designed from the ground up to satisfy the insatiable global appetite for Sport Utility Vehicles (SUVs), the all-new 5008 has morphed from a regular MPV to an extremely capable and practical seven-seat SUV – perfect for Australian families and those with an active lifestyle.

Underpinning the 5008 SUV is the highly-awarded Efficient Modular Platform 2 (EMP2) that also underpins the 2014 and 2017 European Car of the Year award-winning Peugeot 308 hatch and 3008 SUV. Strong, light and scalable, EMP2 allowed engineers to preserve the nimble handling traits of the 308 hatch and 3008 SUV while adding a third seating row, maximising interior space and increasing flexibility.

Featuring Peugeot’s second generation i-Cockpit interior, all functions and features are wrapped around the driver with high-mounted instruments working in tandem with Peugeot’s signature small steering wheel, all combining to deliver a sense of comfort and safety.

Inside, the 5008 takes its interior design direction from the highly-awarded 3008 SUV. Peugeot i-Cockpit is further enhanced on GT-Line and GT models by the Amplify ambience function which allows interior scents (via an inbuilt diffuser), lighting, driver massage, drive mode and ambience settings to be customised.

While medium in size, the 5008 SUV has more boot, leg and shoulder room than some of its larger rivals, offering one of the largest boots in the segment at 780 litres.

Flexibility was central to the 5008’s design ethos with a configurable seating package allowing for each one of the three second-row seating positions to be folded, tilted or moved individually – the only vehicle in the class to offer this feature. Uniquely, the 5008 is the only SUV on the Australian market to offer Isofix and top tether child seat fixing points to all second-row occupants – allowing fitment of three child seats benefitting from the latest restraint technology.

Third-row seats can be individually set in place or removed to give as much or as little boot space as desired.

Outside, Allure variants convey a sense of style with the Peugeot Lion taking pride of place at the centre of the upright grille, flanked by chrome and black headlamps incorporating LED Daytime Running Lights. From the side the vehicle features premium detailing, including chrome highlights for the glass house and black lower wheel guards which both add to the vehicles’ SUV stance and protect the bodywork from any damage from light off-road work.

Distinct from Allure models, GT Line and GT models feature sporty design elements including:

  • Peugeot equaliser grille, bespoke front bumper and lights
  • Sporty amplified engine note
  • Exclusive interior trim and steering wheel
  • Red instrument illumination
  • Exclusive GT-Line or GT badging

Building on the sporty look, 5008 GT’s response to driver input has been sharpened with firmer steering, altered throttle mapping, sharper gear changes for the automatic transmission and greater dynamic abilities thanks to firmer suspension and a larger wheel and tyre combination. 

All occupants are protected with a full suite of safety equipment including standard Autonomous Emergency Braking, 360-degree surround cameras and curtain airbags that stretch to include third-row occupants. Customers can choose from two drivetrains with Allure and GT Line models powered by a 121kW, 240Nm, 1.6L turbo-petrol and top-of-the-line GT variants powered by a 133kW, 400Nm turbo-diesel. Both engines meet Euro-6 emissions regulations.

Peugeot Australia Managing Director, Anouk Poelmann, says new 5008’s arrival completes Peugeot’s Australian SUV range.

“The SUV segment is without doubt the most important market for any marque and now Australian consumers have access to a truly French designed, engineered and built SUV,” Poelmann said. “New Peugeot 5008 SUV’s theme is: ‘a new dimension of SUV’ because it fits right between the medium and large SUV segments – but those exterior measurements belie a vehicle that affords owners significantly more space and flexibility than larger vehicles.

“The 5008 brings all of the great traits of the automotive world to the SUV segment: flexibility, performance, safety and technology, all wrapped-up in a beautifully designed package both inside and out. We believe the all-new 5008 delivers a truly compelling and competitive product to SUV buyers who value practicality but do not wish to compromise on technology and style,” Poelmann added.

The Peugeot 5008 is available now and carries a recommended retail price of $42,990 for the Allure, $46,990 for GT Line and $52,990 for the flagship GT. The new PEUGEOT 5008 SUV is manufactured in Rennes, while the Trémery and Douvrin sites produce the powertrains for every 5008. The new PEUGEOT 5008 SUV sports the ‘Origine France Garantie’ (Made in France) label.